Apple turns green: expands recycling program for iProducts
Even though its a company that strives off making its products feel outdated every half a year or so, Apple expresses their commitment to recycle used electronics, this time by the expansion of their recycling program to the UK.
Apple’s website states:
Apple’s commitment to the environment includes finding the most efficient ways to reuse or recycle electronic equipment at the end of its useful life, including iPhone, iPad, Mac or PC computers, and displays from any manufacturer. You may even get some money for your old equipment.
The Reuse and Recycling Programme , to be operated by Dataserv GmbH, will allow consumers to rid themselves of unwanted technology, such as old iPhones, iPads, Notebooks, and even Desktop computers, yes even those manufactured by companies other than Apple themselves.
The various programs differ somewhat; for example, in North America, you get a gift card for the value of the electronic you send for recycling while in Europe, you get cash deposited directly to your bank account. For the UK, Dataserv will send you a pre-paid shipping level and will deposit the money into your bank account upon receiving the device.
It’s hard to gauge exactly how much money you can get back for a given device, but it’s really just icing on the cake. The “cake” is that one can be glad they are disposing of old electronics responsibly and playing a part in saving the environment. Way to go for a company that has long been criticized for its lack of social responsibility.