Donations to Tsunami Relief through Playing FarmVille

What happen to Japan on Friday is heartbreaking; it reminded me of the Tsunami that hits Thailand among other countries in 2004. I agree that Japan handled the situation in a calm and professional manner that has gotten the world impressed but it’s sad nonetheless. Zynga, the mastermind behind famous Facebook games such as FarmVille, CityVille, and FrontierVille now enables in-game donations to help the Tsunami relief.

Zynga partnered with Save the Children to help raise money for Japan Earthquake Tsunami Children Emergency Fund; players can buy virtual goods on the game and that money will be donated to the fund 100%. Zynga added the Japanese touch to the donation purchases; users will have to buy sweet potato in CityVille, Kobe cow in FrontierVille, radishes in FarmVille, and royal flush in Zynga Poker to be able to contribute to the tsunami relief.

Dani Dudeck of Zynga explained that this campaign was created in less than 24 hours and has become the first and the largest charitable campaigns in the company history. Facebook will also be contributing 30% of its traditional Facebook Credit cut to help the Tsunami relief. Mark Pincus, CEO of Zynga aim to donate $2 million to the relief.
All the prayers go out to Japan and the world. If you know any other applications that integrates a tsunami relief program, please share.

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