Facebook adds ‘’action links’’ to Timeline apps

Facebook has added ‘action links’ to Timeline apps and this is another way for users to interact with your Timeline.

The buttons ‘Like’ and ‘Share’ is a common way to interact with other users. But actually no one can keep the stuff on a list for themselves.  The actions links is giving users a n other way to interact with the content of other users and to keep it in their ‘favorite lists’.

The ‘action links’ are customizable so developers can create their own action such as ‘Save this place’ or ‘Save this recipe’’.  For instance, the design site Fab.com added the button ‘Fave this product’’ in order to save the product and buy it later on its site.  These ‘actions links’ could drive direct sales or actions within an app in huge numbers.

According to Facebook:

”Starting today, there’s a new way for people to interact with your timeline app directly from Facebook: action links. These customizable links provide another way for people to do something within your app when your Open Graph stories appear in news feed, timeline, or ticker.

For example, when someone checks in on foursquare and shares it on their timeline, friends can already like or comment on the resulting post through the links that appear as part of the story. Now with action links, foursquare added another link – “Save this Place” – that enables people to save a place to their foursquare to-do list directly from Facebook.”

Developers can now use their own creation to make the ‘link’ attractive for users. Do you think that this can affect the interaction?




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