Foursquare Focuses on Future Check-Ins

Today, Foursquare co-founder Dennis Crowley discussed the company’s future plans for the location-based service at the Where 2.0 Conference in Santa Clara. According to him, Foursquare will focus more on what users are going to do instead what users are already doing. They will be able to keep track of realtime movements for more than 8 million users, but the startup wants to make use of the data that it has collected on these realtime movements (600 check-ins) so that users can plan what they should do next.

Last month, users were able to take a small glimpse of its Explore tab. The tab enables its users to tell Foursquare what they are looking for, whether its a restaurant or a movie theater, so that it can help you find the closest alternative. Basically it works as a recommendation engine. Its recs are based on where you have checked in as well as your friends.

In the conference, Crowley stated, “Future check-ins are one of these things we’ve wanted to do for a while. We’ve been focused on the present tense; we have just gotten focused there.” It is also expected that future check-ins are going to be more automated and quicker since the service will become notification-oriented rather than focused on check-ins.

To be honest I never really go the hang of Foursquare. Will someone please explain to me its supposedly “awesomeness”?

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